Alliance Group marks a significant milestone – 20 years since its founding. Over the past two decades, the company has created a new standard of multifunctional complex development in Georgia, and established a modern investment model. Today, Alliance holds the largest hospitality portfolio in the regional market.

With a 20-year history, Alliance Group is associated with innovation, immense global partnerships, superior construction quality and projects that continue to deliver a lasting economic value to the cities and regions.

The First Step Toward Market Development

The history of Alliance Group began in 2005, with the construction of the first modern residential complex in Georgia – a path that laid the foundation for the continuous growth and development of the sector.

In 2015 Alliance expanded its operations by introducing the first apart-hotel type concept. The company launched Alliance Palace – the first multifunctional & investment project in Georgia, in collaboration with an international hotel brand Courtyard by Marriott. This complex significantly transformed the investment and hospitality landscape of the region.

Leadership, Innovation & Scale

Throughout its 20-year history, Alliance Group has taken numerous pivotal steps.

• By implementing an apart-hotel type concept, Alliance Group introduced the first investment real estate project in Georgia – a strategic business move that sparked a complete reformation of the sector.
  Soon, Alliance initiated pivotal legislative changes that ensured the systematic development of the construction-development industry and its swift transformation.
• Alliance Group has successfully positioned Georgia, and Batumi, on the global investment map while implementing international hospitality standards in the region.
  The company has become a strategic partner of the world’s leading brands, including World Trade Centers Association (WTCA), Marriott International, Aimbridge Hospitality, Hyatt Hotels & Resorts and Wyndham Hotels & Resorts, ensuring the highest international standards, global operational excellence and long-term investment credibility to Alliance’s projects.

• Through collaboration with international management companies, Alliance Group has established modern real estate management tendencies, fundamentally redefining the meaning and scale of Return on Investment (ROI) in Georgia.
• The company has revolutionized the region’s tourist and hospitality experience – by integrating international-standard residential, hotel, commercial, and entertainment infrastructure within its multifunctional complexes. This ensured a 4-seasonal occupancy for investors, setting a new standard for the property ownership.
• In terms of business development, Alliance Group was the first to implement an innovative “profit-sharing” business model, offering investors an opportunity to become shareholders in its multifunctional projects.
  Through Alliance Group’s initiative, fractional ownership was implemented on the real estate market, transforming the investor into a full-fledged business partner of the company.
• By creating ALLY – Alliance Group was the first to introduce a comprehensive digital ecosystem to the market, uniting investors, partners, guests and brokers in one innovative space.
  This resulted in a transparent, data-driven business model, which drastically enhanced market agility, increased the trust levels and expanded scope of decision-making within the real estate industry.

• Maximizing Georgia’s potential has been a core value of Alliance Group. Through its landmark projects, the company has transformed resort Kobuleti and Goderdzi into thriving investment and tourism hubs, driving regional development and significant infrastructural growth.
• The company has established a monumental architectural identity by delivering landmark-tier projects to the region that later became the visit cards of the cities.
• By implementing world-class structural solutions, Alliance Group has ensured the highest quality of execution for every project. This commitment has strengthened investor loyalty and set a new, global-standard benchmark for safety and excellence in Georgia’s urban development.

Alliance Group Today

Today, Alliance Group holds the most large-scale hospitality portfolio in the regional market:

Vision for Future

Alliance Group’s 20-year legacy serves as a strategic foundation for its future aspirations. This vision is defined by even more ambitious, large-scale projects of regional importance, each driven by global expertise, cutting-edge architectural design, and a commitment to generating enduring investment value.

Alliance Group – 20 Years, One Step Ahead